Australian fashion brand SPELL is blossoming with its latest collection, aptly named Fleur, which launched online and in stores on Wednesday. Inspired by the delicate beauty and captivating fragrance of flowers, Fleur takes you on a journey of effortless elegance and romantic charm. Imagine yourself twirling through fields of wildflowers, dressed in garments as light and airy as the petals themselves.

Know the news with the 7NEWS app: Download today B-Corp certified SPELL achieves this feeling with its signature use of flowing fabrics, perfect for the warmer months. Think breezy linens, soft, breathable cottons and romantic lace, all designed to drape beautifully and flatter your figure. The collection features a range of key pieces that have already captured the hearts (and wardrobes) of many, with some styles selling out incredibly fast.

A coveted piece is the dreamy Fleur Slip Dress in Macaroon ($279). This luxurious silk dress, a perfect summer staple, sold out in several sizes on the same day it launched. Its delicate spaghetti straps and floaty silhouette embody the collection’s romantic spirit.

For a touch of coverage with equally stunning details, the Fleur Flutter Sleeve Mini Dress in Macaroon ($329) offers a playful silhouette. This dress, featuring delicate ruffled sleeves and a flowy skirt, has also seen high demand, with limited sizes remaining online. Fleur’s colour palette is a celebration of spring — and a reminder that we’ll be enjoying warmer days so.