A student from Solent University has won a special fashion award at the 2024 Graduate Fashion Week. Jennifer Harriman, a BA (Hons) Fashion and Beauty Media third-year student, has won the esteemed Fashion Marketing Award. Her innovative marketing approach earned her a place among a few students from across the UK who were honourably recognised during the event.
Ms Harriman's interest in social media marketing emerged during her studies at Solent. She attributes her course for giving her with content creation and marketing strategy skills. Nolie by Jennifer Harriman (Image: Supplied) Ms Harriman said: "My course at Solent has truly prepared me for industry work; I’ve been given a great deal of skills that I can transfer into my future job roles.
"Live briefs have prepared me for the sort of projects I’ll be faced with when moving into my future career, and the support from lecturers has been unwavering and very much appreciated. "I’m so grateful for my experience at Solent, and all that I have gained from it." As part of her Final Major Project, Ms Harriman created 'Nolie', an adolescent skincare brand.
She exploited a product gap in the market, presenting an aspirational solution. By celebrating young people and inspiring self confidence, Nolie greatly impressed the Graduate Fashion Week judges, winning Ms Harriman the 2024 Fashion Marketing Crown. Graduate Fashion Week is a monumental event for university students, both in the UK and internationally.
It promotes creati.