Bangalore, ­July 15: This Prime Day, small businesses are launching 3200+ new products on Amazon.in across categories like home and kitchen, fashion and grooming, jewelry, handmade products, and many more. Brands like Behoma, Dream of Glory, Orika Spices and others will be showcasing their unique products on Amazon.

in and reaching customers across different parts of the country. Tens of thousands of small businesses will be participating in one of the most awaited shopping events on Amazon.in offering lakhs of Prime-enabled products to customers across India.

“Amazon Prime Day is one of the most anticipated shopping events in India, helping us deliver unparalleled value to our sellers and customers. We are thrilled to bring it back to India for the 8 th consecutive year, celebrating the craft, creativity, product innovation and entrepreneurial spirit of our sellers, especially small and medium businesses. During the two days of the event, sellers will not only get a massive boost in the visibility of their products and brands but also directly access Amazon’s vast customer base across India, spanning 100% of serviceable pin codes.

Through such shopping events, o ur aim is to enable small and medium businesses to embrace the power of e-commerce and unlock new avenues for their success, fostering a vibrant online marketplace that contributes to the larger economic growth of India,” said Amit Nanda, Director, Selling Partner Services, Amazon India . Small and medium busin.