B&M just upped its skincare game and shoppers are going absolutely wild. If you're dreaming of flawless, glassy skin but can't afford the criminally expensive must-have products you see on Instagram , do not worry. Turns out, you can protect your skin barrier and iron out those imperfections on a budget - and don't need to rely on expensive cleansers and syrums from the likes of Drunk Elephant and Le Mer (which sells a 250ml moisturiser for £1,105).
You'll have to act quickly though, as the budget retailer warns the new products are likely to 'fly off the shelves' soon and might not be returning. "We all love a little trending beauty treat - but it doesn't need to be expensive," B&M said on Instagram. "Our brand new and exclusive Sienna Rose skincare range is everything you need in your skincare routine - at a fraction of the price at only £4.
99 each. You'll be drunk in love, because no one wants skin like an elephant." The new Sienna Rose range consists of four products: Polypeptide Cream, Retinol Cream, Hydrating Whipped Moisturising Cream and a Bright Daily Facial Mask.
They're all priced at £4.99 , which is significantly cheaper than Drunk Elephant - whose Polypeptide Cream is £62 and Whipped Cream Moisturiser is £58 . Drunk Elephant has built up a cult-following in recent years thanks to its 'research-backed' ingredients and cruelty-free formula.
Its products do come with a premium price tag, but are also well-reviewed amongst customers and have garnered 450 awards .