Friday, May 31, 2024 Rabbit Holdings Public Company Limited (“Rabbit Holdings”), a subsidiary of BTS Group Holdings Public Company Limited (“BTS Group”), has unveiled a world-class residential project managed by Ananda Development Public Company Limited (“Ananda Development”) at an exclusive launch event. The project comprises an ultra-luxury residential condominium, The Residences 38, and a luxury serviced residence, La Clef Bangkok by The Crest Collection, managed by The Ascott Limited (“Ascott”). Situated in Sukhumvit 38 Alley, this development offers residents the ‘French Art de Vivre’ or ‘The Art of Living,’ encompassing gastronomy, art, philosophy, and fashion perfume.

Despite being near leading company offices, the location maintains a luxurious and serene atmosphere ideal for perfect living. The Residences 38 is an investment by Rabbit Holdings and is managed by Ananda Development. The Ascott Limited oversees the luxury serviced residence, La Clef Bangkok by The Crest Collection, the most luxurious under The Ascott.

Rabbit Holdings and Ananda Development have collaborated on The Residences 38, merging the ultra-luxury brand The Crest Collection, known for its concept ‘A Story Behind Every Door,’ with Bangkok’s cultural ambiance. The architecture is designed by ACPV ARCHITECTS Antonio Citterio Patricia Viel, while the interior design by PIA Interior Company seamlessly integrates Thai and French cultures. ‘La Clef Bangkok by The Crest Col.