The Met Gala is considered the most prestigious haute couture event New York City can offer. It was held two weeks ago and its fashion aspect was presided by the fashionistas Beyoncé and Zendaya, which made the event truly sparkle. While celebrities were wearing lavish outfits, pro-Palestinian activists were protesting across the street, frustrated by the celebrities' silence over the Palestinians' situation amid the war in Gaza .

3 View gallery Ariana Grande in stunning dress at Met Gala ( Photo: AFP ) Under normal circumstances, this incident would become an anecdote of how American celebrities are imitating Marie Antoinette with their lavish lifestyles while Palestinians are dying in Gaza. However, while TikTok dictates the global agenda, photos of the glamorous Upper East Side party were circulated along with pictures from Gaza. The controversial videos from the Met Gala ignited a new kind of protest, aimed at the world's biggest stars who are not expressing support for Palestinians.

Activists began blocking and unfollowing celebrities' social media accounts to damage their visibility, exposure, and, consequently, their income. All social media platforms allow users to mute or block any account. Blocking the accounts of famous or influential people means not seeing any content they generate on social media which includes posts, photos, videos, and collaborations with sponsors.

The number of people watching this content is translated into Hollywood's big stars' income, s.