Thursday, May 30, 2024 Petal Ads, the leading mobile advertising platform, is excited to announce its participation in ITB China, a prestigious annual B2B travel trade show in Shanghai. Teaming up with Tourism Malaysia, Petal Ads aims to bolster Malaysia’s tourism sector through this exclusive showcase. Dedicated to offering developers worldwide effective and top-notch mobile advertising solutions, Petal Ads has tapped into Huawei’s strong technical know-how and global reach, connecting with over 580 million active users across 170+ countries and regions.
The initial collaboration with Tourism Malaysia has yielded impressive results. Between January 20th and March 20th, 2024, their campaign targeted key Chinese cities to promote Malaysian tourism. This comprehensive strategy involved digital media coverage, influencer visits to Malaysia, and immersive offline events, leading to a significant surge in Malaysia’s brand search index.
Building on this success, the VM2026 project aims to further boost Malaysia’s tourism industry. This initiative seeks to streamline the approval process for the campaign’s next phase budget and strengthen the overall business plan. As travel restrictions ease and tourism looks towards a revival, Petal Ads and Tourism Malaysia remain committed to fostering tourist exchanges, nurturing digital economic collaboration, and deepening bilateral relations.
This partnership assures top-notch services and exceptional experiences for tourists from b.