Siam Paragon is making its newly redesigned Paragon Hall a hub for world-class events and entertainment and a magnet for local and international event organisers and visitors, highlighting "Extraordinary Eventainment" concept and new status as Thailand's first carbon-neutral venue as key strengths. Formerly known as Royal Paragon Hall, which hosted a number of business and entertainment events, the venue has been rebranded and transformed into Paragon Hall with a new look. The goal is to position it as a bona fide global destination offering world-class event and entertainment presentations in the heart of Bangkok.

This development aligns with the government's initiative to position Thailand as a world-class event hub through co-creation with business partners to attract major international events to the country, thus boosting the economy and tourism industry, according to Siam Alliance Management Co Ltd, which specialises in world-class conference and performance centre management. "This refurbishment of Paragon Hall will create an even more exciting phenomenon," said managing director Kritsana Janyasakulwong, adding that the venue will support the creation of major events on a larger scale and format. "We will co-create with business partners to organise global events, and we are committed to bringing all their imaginations to life.

" The newly refurbished Paragon Hall has an area of over 10,000 square metres, surrounding a hall of roughly 5,100 sq m. The hall can facilitate.