Article content Forget neutral when it comes to the exterior colour of your home. For 2024, the recommendation is to go bold, specifically with a dramatic hue of blue. BeautiTone, in unveiling its 2024 Exterior Colour of The Year, Pacific (WSC76-9), said this deep blue marks the beginning of a new season of bold colour choices for Canadian neighbourhoods.
“Until recently, exterior palettes have trended towards more muted, neutral tones,” said Kristen Gear, lead design and colour specialist, BeautiTone Paint and Home Products. “In 2024, we’ve seen this evolve towards a more daring and refined esthetic. More than ever, Canadians are seeking richer, more vibrant shades to infuse their homes with a distinct and personal touch.
Pacific embodies this shift, drawing inspiration from the profound blue depths of the ocean to create a daring yet refined approach to exterior esthetics.” Pacific is an anchor colour that supports your preferred style of home, whether it is Cape Cod, colonial, Victorian, modern, craftsman or traditional, added BeautiTone. Pacific, even though it is a bolder blue, has a calming influence that perfectly balances a fast-paced urban lifestyle, helping foster a peaceful atmosphere amidst all the hustle and bustle, said BeautiTone.
“This is where we tend to need it most,” said Gear, referring to that urban hustle and bustle. “While vibrant, it also remains a versatile and elegant choice for a range of architectural styles including the more moder.