Premium Nigerian skincare, beauty and wellness brand, Hush’D is stomping into a new dimension of the beauty realm with candor and all sense of authority. Recently, the brand launched nine new products via its social media pages to stamp its dominance in the industry. The Founder/CEO of Hush’D, Abiola Ahmed-Kass, remarked that the products were launched for all genders, and skin types to be confident in their flawless, glassy skin.

“These products are non-discriminatory. I mean they were created for all skin types, complexion and genders. They have been created to eliminate signs of ageing, wrinkles, fine lines, dryness, hyperpigmentation and dullness.

We envisage a time when our customers will turn heads with their skin unfiltered,” she stated. “For us at Hush’D, we reckon that women and men can show off their skin unfiltered and confidently so too. That’s why we have embarked on this journey with these nine new products.

So, I guess the ultimate strategy is to enhance the confidence of our teeming customers. “They can now be confident in their skin. They don’t need to hide behind digital filters or face fillers to express themselves confidently,” she added.

The new products, which were launched via the brand’s social media pages have received commendations and rave reviews, not only in the beauty space but from all and sundry. Explaining the reasons behind the production of the new products, Ahmed-Kass said, “Our customers were the voices behind these.