Article content There’s been increased interest in natural deodorant in recent years as consumers eye options that are better for them — and for the planet. In response to this consumer curiosity, an increasing number of brands have released ‘green’ deodorant options that are free of ingredients like aluminum. is among the companies that have launched a new lineup of natural deodorants.
We caught up with Cristiane Martini, general manager for the brand, to learn more: Tom’s of Maine is a certified B Corp. that has been making natural, safe and effective personal care products for 50 years. It all began when Tom and Kate Chappell moved to Maine in 1968 looking for a healthier, simpler life for their growing family.
And when they couldn’t find personal care products that were free from artificial flavours, fragrances, sweeteners, colours and preservatives, they decided to make their own. Tom’s of Maine products — including toothpaste, deodorant, mouthwash, bar soap, dental floss and toothbrushes — are made from naturally sourced and naturally derived ingredients and not tested on animals. Tom’s of Maine is committed to upholding a purpose-driven business and has a longstanding commitment to supporting nature and healthy families.
All of Tom’s products are cruelty-free and most products are vegan, kosher, halal-certified and gluten-free. At Tom’s of Maine, our mission is Do Good. For Real.
We made our mark by making great, natural products people use ever.