Leave No Trace Ireland, a program that promotes the responsible use of the outdoors in Ireland, has launched its Love This Place campaign, which urges the Irish public to enjoy the outdoors with care and respect. Launched on May 28 in collaboration with TV personality Roz Purcell and Minister of State for Nature Malcolm Noonan, the Love This Place campaign highlights three specific "calls to action". The campaign urges the public to "stick to the path" to avoid trampling natural habitats and "be a responsible dog owner" by keeping their dogs on a leash and picking up their dog's waste.
It additionally calls on the public to "keep Ireland litter free", asking people to bring their litter home and dispose of it responsibly. Sign up to IrishCentral's newsletter to stay up-to-date with everything Irish! The campaign aims to promote a collective national effort to protect, respect, and care for Ireland's beautiful outdoor spaces. The Love This Place campaign will run throughout June, July, and August and features a National Love This Place Day on July 28, promoting a day of environmental action.
Maura Kiely, Chief Executive of Leave No Trace Ireland, said the campaign aims to cultivate care and respect for outdoor spaces in Ireland. "Research conducted by Leave No Trace Ireland confirms the need for targeted initiatives to raise awareness, particularly among younger people, around the importance of sustainable outdoor recreational practices," Kiely said in a statement. "We need to.