Women's fashion retailer eyes faster time to market and improved efficiency CAMPBELL, Calif., June 20th, 2024 Software provides the most innovative enterprise solutions to plan, design, develop, source, buy, make, price, allocate, sell and replenish products such as fashion, outdoor, luxury, multi-category retail, grocery, food & beverage, cosmetics & personal care and consumer electronics to achieve strategic and operational digital transformation goals. Established in 1930, Laura Canada is a distinguished family-owned enterprise specializing in women's fashion.

As Laura emerged, women were entering the workforce, eager to affirm their place in all spheres, not just at home. Today, Laura Canada continues to champion this ethos. Operating under two prominent brands, Laura and Melanie Lyne, the company expertly designs, manufactures, markets, and distributes an extensive range of clothing and accessories.

Based in Quebec, Laura Canada proudly serves customers nationwide with over 140 retail locations and a robust e-commerce platform, offering a unique shopping experience rooted in human connection. Seeking to improve efficiency and speed time to market, Laura Canada decided to invest in a best-of-breed PLM solution as part of a complete digital..

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