A national sports retailer will soon open its first store in a coastal town centre. New signage has been installed ahead of the arrival of JD Sports in Lowestoft. Signage has been installed for the new JD Sports store in Lowestoft town centre.

Picture: Mick Howes (Image: Mick Howes) The prominent former Chadds/Palmers department store in Lowestoft town centre - which has been empty for more than four years - now looks set for a new lease of life. The former Palmers store in Lowestoft town centre is set for a new lease of life. Picture: Mick Howes (Image: Mick Howes) Locals are being encouraged to "Watch this space" with the "New store coming soon".

The signs and new JD Sports billboards have been unveiled at the former department store after plans for alterations to the existing shopfront and rear elevation were approved in October last year. Signage has been installed for the new JD Sports store in Lowestoft. Picture: Mick Howes (Image: Mick Howes) As work gathers pace, jobs are on offer at the new store - according to the "Come Work With Us" signs - with people being urged to scan a QR Code.

It comes as JD Sports progress plans for the town centre building that is steeped in history - having stood proudly at 66 to 76 London Road North since 1907. Signage has been installed for the new JD Sports store in Lowestoft. Picture: Mick Howes (Image: Mick Howes) The substantial former department store that previously served generations has remained empty in this prime town centre si.