IT'S the retailer that keeps launching affordable alternatives to high end products on the cheap. And now Primark are back with a fresh series of dupes of viral beauty buys for a fraction of the price, including a bargain that all Olaplex fans ''will love''. The high street brand, which recently delighted shoppers with the ''most beautiful'' summer dress , has upped its game once again, this time adding purse-friendly perfumes and haircare to its shelves.

One super fan of the store, Corie Holland, recently took to TikTok to share some of her favourite finds of the latest collection, after falling ''into Primark again''. Amongst the affordable goodies, she listed in a video, was a budget version of the viral designer Maison Margiela Replica Beach Walk Eau de Toilette , which retails for an eye-watering £60 for a small 30ml bottle. The influenced loved aroma boasts summery notes of Bergamot, Heliotrope, and Ylang Ylang, immediately taking you to a sunny beach.

However, if you can't justify spending a fortune on a tiny bottle of fragrance, Primark have come to rescue with their very own version of the posh scent. Meet PS..

. Sandy Beach , which is the perfect mini perfume for on the go. Unlike the high-end twin, which comes with 10ml more of the fragrance, Primark's budget version is a mere £3, saving you a staggering £58 - it'd be impossible to find a better deal.

Another bargain offer Corie spotted whilst browsing the aisles was £3 PS...

Free Eau De Parfum , which has been .