Foremost Nigerian skincare therapist and Founder/CEO of Hush’D, a skincare, beauty and wellness brand, Abiola Ahmed-Kass took the centre stage of the beauty sector when her company launched nine new revolutionary products to the delight of her customers, naming one of the products after herself, the same way an existing one is named after her son. The launch, which took place recently via the brand’s social media pages followed an auspicious event tagged “Hush’D Beauty Brunch” organised by the brand to commemorate their successful foray into a new dimension of the beauty ecosystem. Out of the nine products launched, one was named after the Founder, Abiola Ahmed-Kass that’s, AA’s Secrets.
In the same mold one of her over 40 range of products is named after her son,and known as Carter’s Secret. When asked why, Abiola explained, saying it is her own way of letting people into a long-held personal beauty solution. She explains,” Although we had some serum in our existing range, AA Secrets is a special serum, not just because it’s named after me, but because of its utility.
AA Secret doubles as a face serum and a make-up layering lotion. I have been using it in my personal capacity for a while. I love it.
I want to let our customers use it and love it as well. “Oh mine! Our customers are loving AA Secret already. We are out of stock already.
And it’s just some few weeks into its launch. By the way, there’s a set we named after my son, Carter. It’s calle.