Glamour It wasn't about opportunity or market size, because I started in 2012 and the herbal remedy market was non-existent at that point. For me, it was really following my own personal problem. I left Wall Street—I was working in New York at Goldman Sachs and I had no access to quick, healthy nutrition that was really clean.
My first company was a cold pressed juice brand, so if you can remember the days of Organic Avenue and Liquiteria and all of that, I started my first company called Jrink based in D.C. After eight years of running Jrink and getting acquired, I didn't stop.
I realized this is, in Japanese, what we would call my —my life purpose—and I was slowly approaching this new category of my age. I was entering my 30s, and I have different health issues. It's stress, it's hormones, it's mental health, it's digestion issues, all the non-sexy stuff.
We launched featuring yuzu, so I would say that product. Not only does it taste incredible, but it's one of our very first white wine alternative tinctures. But then there's a little twist to it with yuzu in it, which is a Japanese citrus fruit.
It's my favorite. It's really good and a refreshing pop and ode to summertime, but you can take it any time of year. Especially if someone's looking to cut back on drinking or sober-ish, then I would say that tincture is probably the best.
It plays well with other drinks mixed in, but you can also take it directly. Amazon If I'm stressed during the day, I'll take it directly .