The resurgence of the ’90s and Y2K aesthetic, Taylor Swift ’s appeal to “make the friendship bracelets,” and even our own collective rediscovery for the love of handcrafting under lockdown has given way for the DIY accessories trend to rise to “trendy” popularity. Brands and small businesses alike are adapting this element of customizability, banking on customer’s uniqueness and the collective’s growing love for all things kitsch. It’s more than just bespoke though or having an item made especially for you.
The make/design-your-own trend today asks for more than just a design brief—it gives us near total free reign on how to put together the product, with the brand/business simply providing the elements and the technical know-how. The rest is up to us. Want to make and own one-of-a-kind, DIY accessories to truly make your OOTDs yours ? Check out these brands.
Currently a constant presence in weekend market pop-ups, Russet Accessories started their Create Your Own Jewelry in 2019, particularly for earrings. They recently revived the concept to include more DIY accessories with necklaces, bracelets, and rings. “We’ve always championed the engagement and inclusion of our customers in the creative process, by encouraging them to flex their creativity muscle, be it through the selection of their charms and bases down to how they wear and style their jewelry,” says Russet Accessories founder Stef Mesina.
Assembly usually takes around 10 minutes, Mesina sha.