Monday, May 27, 2024 The Riyadh Travel Fair, a premier event in the Middle Eastern tourism calendar, kicks off today, drawing major international tourism boards including Russia Tourism, Visit Sarajevo, Jordan Tourism, Sri Lanka Tourism, Maldives Tourism, and VisitCzechia. These countries are keen to tap into the lucrative Middle Eastern market, aiming to attract a larger share of travelers from the region. Russia Tourism is showcasing its rich cultural heritage, historical landmarks, and natural beauty.
With destinations like Moscow, St. Petersburg, and the picturesque Siberian landscapes, Russia is positioning itself as a year-round destination for Middle Eastern tourists. The Russian pavilion will highlight new visa regulations and direct flight options aimed at facilitating easier travel for visitors from the region.
Visit Sarajevo is presenting Bosnia and Herzegovina as an emerging travel destination with its unique blend of East and West. Sarajevo’s rich history, vibrant culture, and scenic beauty are key selling points. The tourism board is promoting its winter sports facilities and summer activities, making it a versatile destination for Middle Eastern travelers seeking both adventure and relaxation.
Jordan Tourism is focusing on its rich archaeological heritage, including the ancient city of Petra, the Dead Sea, and the Wadi Rum desert. Jordan is also emphasizing its commitment to sustainable tourism and eco-friendly practices, appealing to environmentally consciou.