This year L’Oréal marks its 25th anniversary in the region, the global beauty leader reaffirms its commitment to driving transformation in the local beauty sector and making a positive impact on its communities. To delve into this milestone celebration of the brand, Emirates Woman spoke to Laurent Duffier who was appointed the Managing Director of L’Oréal Middle East in September 2021 after more than two decades of experience in the beauty and retail industry internationally and regionally. Also, Dr.

Sameera Khaled AlGhamdi who is the Founding Member and Chairman of the Board of Directors of Himayah Organization, the only non-profit organization in Saudi Arabia that protects women against gender-based violence. With a unique portfolio of 31 culturally diverse and complementary brands sold in the Middle East, the Group is catering to all beauty needs across the region, listening carefully to the consumers’ needs and aspirations and respecting their local differences, income levels, and traditions. I will mention just a few iconic ones, starting with the world’s leading beauty brand, L’Oréal Paris that has been delivering accessible luxury in haircare, hair color, and skincare products to its consumers since its inception in the region and that resonates deeply with its empowering message: “Because I’m worth it.

” Garnier is currently the Middle East’s #1 beauty brand, recognised for its high-quality products infused with natural ingredients. The loved La.