Tuesday, May 28, 2024 Europe is poised to welcome 326 new hotels in 2024, contributing a total of 45,000 rooms across the continent, according to the latest data from hotel sector analyst Lodging Econometrics (LE). This significant growth underscores the robust expansion of the hotel industry in Europe. During the first quarter of 2024, 45 hotels opened in Europe, adding approximately 6,000 new rooms.

Projections for the remainder of the year indicate an additional 281 new properties will be launched, contributing just over 39,000 rooms. Although these figures represent a slight decrease from LE’s previous estimate of 350 new hotels and 48,600 rooms, the overall growth remains substantial. Looking ahead to 2025, Europe is expected to see even greater expansion, with LE forecasting the opening of 367 new hotels, equating to nearly 53,000 rooms.

This continued growth highlights the region’s attractiveness and resilience in the global hospitality market. Currently, there are 1,705 hotel projects in various stages of development across Europe, which will add over 250,000 new rooms upon completion. Of these projects, around 45 percent (762 hotels) are already under construction, demonstrating strong ongoing investment in the sector.

The UK leads the way in new hotel developments, with 321 projects in the pipeline. This positions the UK well ahead of other European countries such as Germany (180 hotels), France (130), Portugal (120), and Turkey (116). Collectively, these top fi.