Tuesday, June 4, 2024 Medellín and Colombian fashion created history on June 1st for the first time, the streets of Wynwood, the art district of Miami, turned out to be an open-air runway to see a fashion show by Wanitta, a Colombian brand, together with 8 fashion designers across the country. A pioneering event that combined music, fashion, tourism and art in one place. It was named Colombia on Wynwood’s Runway, this performance was part of the introduction carried on by Colombia Fashion Week in the United States, as part of its obligation to universalize Colombian fashion globally.
This event, prepared by the BLESS, clothing brand Wanitta, and Stage, the modeling agency, and helped by the Mayor’s Office of Medellín and Colombiamoda, was not only a podium to throw light on the recent trends in fashion but emphasized on the way fashion turns out to be an important instrument to encourage Medellín as a responsible tourist destination as well, considered by the imagination and talent of its people. With the help of this account, the aim is to captivate the world with Medellín and create curiosity in unraveling more about everything the city has in store for its visitors. The co-founder of Wanitta and the manager of this event, Camilo Agudelo, said that the production comprised a runway located on two of the most important streets of Wynwood adjacent to the Wanitta store.
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