, /PRNewswire/ -- The global bridal wear market size is estimated to grow by billion from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of 4.34% during the forecast period.
Increase in product premiumization is driving market growth, with a trend towards increased adoption of omnichannel strategy. However, declining marriage rates poses a challenge. Key market players include America Clothing Express Inc.
, ASOS Plc, BBXco Inc., Cut Srl, Davids Bridal LLC, , H and M Hennes and Mauritz GBC AB, House of Anita Dongre Pvt. Ltd.
, JLM Couture, , Klienfeld Bridal Corp., , Monique Lhuillier Inc., Morilee LLC, Naeem Khan Ltd.
, SAN PATRICK S.L.U.
, , TMLL LTD., WHITE FACTORY HOLDING SLU, and Winnie Couture Inc..
Get a detailed analysis on regions, market segments, customer landscape, and companies- The bridal wear market is experiencing a notable shift towards an omnichannel approach. This strategy combines online and offline sales channels to offer consumers a consistent shopping experience. Key factors fueling this trend include changing consumer habits, improved customer service, and expanded reach.
Brides now prefer seamless journeys across websites, social media, stores, and apps. Retailers benefit from personalized experiences, convenience, and a broader customer base. Overall, the omnichannel strategy is a crucial growth driver in the bridal wear market.
The bridal wear market is thriving with various trends in gowns, dresses, shoes, and accessories..