Wednesday, June 26, 2024 Unlock the potential of Mediterranean tourism beyond summer 2024 with key insights into off-peak trends, market dynamics, and travel opportunities. The Data Appeal Company, a member of the Almawave Group, has unveiled an in-depth report on the tourism trends and forecasts for France, Greece, Italy, and Spain following the summer of 2024. Utilizing the D / AI Destinations platform for destination marketing and management, the report provides a detailed analysis of significant patterns and market dynamics as the peak summer season concludes.
This study offers crucial insights for the travel and hospitality sector, examining tourism trends, OTA rates, and Global Distribution System (GDS) flights for September and October in comparison to the busy summer months. Key findings from the report include: “Our analysis confirms consistent post-summer season trends across all examined destinations with specific noted differences. The extension of the summer tourism season beyond expectations, as indicated by data following the peak in August, could have positive sustainability impacts by reducing the risk of summer overtourism”, explains Damiano Meola , Director of Marketing at The Data Appeal Company.
Meola emphasizes, “The decrease in accommodation prices across all analyzed countries in September and October presents an opportunity for budget-conscious travelers and a potential strategy to extend the tourism season”. He concludes that “the increase .