Monday, May 27, 2024 Beijing kicks off a tourism conference to boost global travel ties and explore new partnerships. The Beijing Inbound Tourism Development Conference kicked off this Friday, aiming to create a vibrant forum for dialogue and cooperation among both local and global travel companies. The event, scheduled to continue through Sunday, includes a lineup of activities such as discussions between travel businesses, the formation of strategic alliances, showcases of cultural and tourism assets, and exploratory tours of local sites.

During the opening ceremony, which attracted over 260 participants including key figures from over 100 international travel agencies, local culture and tourism departments, and foreign tourism representatives in Beijing, the scene was set for significant interaction. Beijing’s Vice Mayor, Sima Hong, addressed the attendees with a keynote speech highlighting the city’s goal to use the conference as a springboard for meaningful engagements with worldwide tourism leaders. Beijing is focused on enhancing resource integration and mutual exchange of visitors with international counterparts, promoting collaborative efforts, and sharing insights to develop top-tier tourism offerings.

Hong stressed that these initiatives are crucial for transforming the tourism landscape, aiming to provide more engaging experiences, stimulate economic growth, and deepen mutual cultural appreciation. These efforts are designed to foster shared benefits in the to.