, /PRNewswire/ -- The global athletic footwear market size is estimated to grow by from 2024-2028, according to Technavio. The market is estimated to grow at a CAGR of 4.36% during the forecast period.
Rise in number of athletic tournaments is driving market growth, with a trend towards increasing availability of customized athletic footwear. However, fluctuations in prices of raw materials poses a challenge. Key market players include Adidas AG, Admiral Sportwear Ltd.
, ASICS Corp., BasicNet Spa, Bata Brands Sarl, British Knights Int B.V.
, Brooks Sports Inc., Diadora Spa, Fila Holdings Corp., K Swiss Inc.
, Lotto Sport Italia Spa, Mirza International Ltd., Mizuno Corp., New Balance Athletics Inc.
, Nike Inc., PUMA SE, Skechers Inc., Under Armour Inc.
, VF Corp., and Wolverine World Wide Inc..
Get a detailed analysis on regions, market segments, customer landscape, and companies - The athletic footwear market is witnessing a shift towards mass customization and personalization, driven by advancements in technology and supply chain transformations. Brands like Nike and Reebok are leading this trend, allowing consumers to create customized athletic footwear through online tools and innovative manufacturing techniques. This not only enhances consumer comfort but also caters to specific medical needs, leading to increased demand and brand loyalty.
ASICS is another major player utilizing microwave technology for customized sole manufacturing. Overall, customization is a key growth dri.