Monday, May 27, 2024 Following the news in March that AliExpress became the first exclusive global e-commerce partner of UEFA EURO 2024TM, AliExpress, an international online retail marketplace, officially welcomes David Beckham as its new global brand ambassador. Beckham will assist fans in “Scoring More with AliExpress” during UEFA EURO 2024TM. The global sport and lifestyle icon will engage AliExpress consumers through a new UEFA EURO 2024TM campaign launching today.
AliExpress users can participate in interactive games to win exclusive discounts and time-limited prizes, including match tickets. As part of its commitment to enhancing the global consumer experience, AliExpress is investing millions of Euros in discounts, deals, and engagement activities during the games. Additionally, new and eligible AliExpress users will be entered into exclusive lucky draws with exciting prizes to welcome them to the platform.
From June 14 to July 14, AliExpress will run an innovative ‘Shake and Win’ promotion, offering time-limited prizes after each goal of all games. Eligible users need to log on to the AliExpress app and shake their smartphones when the ball hits the net for a chance to win fantastic prizes. “AliExpress is helping fans get even closer to UEFA EURO 2024TM this summer, by offering them great prizes as the action takes place on the pitch,” said David Beckham .
“AliExpress is excited to welcome David Beckham as our global ambassador ahead of the Summer of Sp.