Welcome to Billboard Pro’s Trending Up newsletter, where we take a closer look at the songs, artists, curiosities and trends that have caught the music industry’s attention. Some have come out of nowhere, others have taken months to catch on, and all of them could become ubiquitous in the blink of a TikTok clip. See latest videos, charts and news See latest videos, charts and news This week: Winners and other participants post gains from both the ACMs and Eurovision, while a pair of new viral sensations make waves and an expecting pop superstar sees an appropriate song bump.
Last week’s Reba McEntire -hosted ACM Awards (May 16) treated viewers to show-stopping performances and moving acceptance speeches, both of which resulted in impressive streaming gains for some of country music’s biggest stars. Chris Stapleton – who took home three trophies, including male artist , artist-songwriter and album of the year – had the night’s buzziest performance thanks to a surprise appearance from Dua Lipa . The pop star joined the soulful country crooner on a duet version of “Think I’m in Love With You,” the second single from his 2023 album Higher .
During the Friday and Saturday preceding the ACMs (May 10-11), Stapleton’s track pulled 1.6 million official on-demand U.S.
streams, according to Luminate. That number grew by 15% to 1.86 million streams the following Friday-Saturday (May 18-19).
Notably, U.S. digital sales for “Think I’m In Love With You” ballooned.