Most people would know Trinny Woodall from her days as one half of TV makeover duo Trinny and Susannah, but in 2017 she launched her solo makeup career. Trinny London is known for being a mature-skin friendly brand that focuses on innovative, user-friendly products. She also has a strong social media presence, constantly sharing tips and tricks backed with more than 20 years of experience.

There's one product that seems to be getting a lot of praise online, and that is the for £28. Available in twelve different shades, this concealer is a "bright-eyed boost of powerful, clever under-eye coverage that visibly improves dark circles". With a buildable, non-creasing formula, the added duo peptide complex helps to "firm and tone" the eye area.

It also promises an immediate hydration boost from the hyaluronic acid, as well as an immediate "awake" look from the vitamin C. With this much added skincare benefits, it makes sense as to why the is compared to an eye cream. Another added feature is the cooling tip that helps to depuff the eye area as you apply it.

Users seem to be really impressed with the results, as one said: "I have been a fan of Trinny’s products for several years. Her BFF Eye is unique in the beauty industry. I know.

I have tried dozens of products and none of them give you the results you get from hers. Hydrating, easy to apply, BFF Eye actually decreases the appearance of under eye bags and darkness better than anything else on the market. Her products actually .