( MENAFN - PR Newswire) Zespri explores the impact of fruit and vegetable consumption on children's wellbeing in world-first childhood dietary intervention study. MOUNT MAUNGANUI, New Zealand , June 3, 2024 /PRNewswire/ -- Zespri, the world's leading marketer of kiwifruit, is investing in building knowledge and healthy eating habits among children through its latest feasibility study named the Feel Good Study, exploring the relationship between fruits and vegetables (FV) and children's wellbeing. The nutritional benefits of FV to physical health are widely known, but according to a study in the PLOS Global Public Health Journal, almost one in two children globally are not consuming enough FVs.
In line with Zespri's mission to promote good nutrition and healthy eating habits, the Feel Good Study was conducted by researchers at University of Auckland, New Zealand, who lead research, education, and clinics in nutrition science, nutrition, and dietetics. The study primarily aimed to determine the feasibility and acceptability of a 10-week FV dietary intervention in primary school and the measurement of mental and cognitive health outcomes. The study investigated the effects of increased consumption of FV on children's wellbeing among those aged between eight and 10 years old.
"As stewards of the next generation's wellbeing, we understand the profound impact that early nutrition has on a child's lifelong health. It is only through cultivating positive eating habits in a sustainabl.
