SUNSCREEN is essential in helping to prevent skin cancer and the signs of ageing — but what's the best lotion on the market? Here we investigate whether cheaper brands offer the same protection as their high-end counterparts . One of the main reasons sunscreen can be so pricey is because of the high-quality ingredients and sophisticated formulations required for producing effective sun protection. Manufacturers have to invest in ingredient sourcing, procuring components that meet strict safety and efficacy standards, in order to create a product capable of shielding your skin from harmful UV rays.
This involves finding reliable suppliers and making sure the raw materials are pure, potent and — for some brands at least — environmentally friendly. As consumer preferences evolve and new information about sun protection needs becomes available, companies continuously strive for formulation innovation, such as products with unique textures and improved water resistance — all the while maintaining strong UVA and UVB filters. Sunscreen ranges in price from a few quid to a few hundred — Noble Panacea's Multi-Defence SPF 50 will set you back a whopping £312.
Although it would be logical to think pricier SPF offers better protection, it isn't always the case. Which?'s Natalie Hitchins said: “We’ve found plenty of highly effective, cheap sunscreens available on the high street, so there’s no need to splash out to keep you and your loved ones safe in the sun.” The main.
