( MENAFN - Frost & Sullivan) How Are Disruptive Technologies and Transformative Megatrends Revolutionizing the Future of Hair Care? The global hair care industry is undergoing a drastic change spurred by advancements in technologies like artificial intelligence (AI), ingredient innovation, and evolving customer needs. Central to this evolution is the 'skinification' of hair care, which highlights the increasing focus on dermatological research in scalp health. Further, as customers seek benefits beyond cleaning and conditioning, solutions that target specific hair and scalp concerns are in the limelight.
As a result, hair care companies and FMCG (fast-moving consumer goods) giants feel the pressure to develop advanced scalp analysis tools, regenerative therapies, and personalized solutions, making room for more precise and effective treatments. Frost & Sullivan's recent R&D/Technology/IP webinar delved into the realm of Growth Opportunities in R&D and Technology: How to fast-track growth leveraging innovation in hair care? . This engaging discussion highlighted innovative technology strategies, best practices, R&D initiatives, and growth opportunities to help hair care companies remain competitive and maximize brand loyalty.
Here, the following growth experts collaborated to share their views on innovations transforming the future of haircare: Benoit Butruille , Growth Expert and Principal Consultant, TechVision at Frost & Sullivan and Typhanie Esmiol , Growth Expert and Stra.
