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Copy link Copied Copy link Copied Subscribe to gift this article Gift 5 articles to anyone you choose each month when you subscribe. Already a subscriber? Login For Shelley Sullivan, it has never been about the money. Still, she’s made quite a bit of it.

In 2024, MCoBeauty, Sullivan’s skincare and cosmetics empire, is set to turn over $250 million, representing growth of 290 per cent since 2022. “What drives me is achieving the unimaginable,” she says. “When someone sets me a goal and says, ‘Do you think you can do this?’ that’s when I come alive.



I’m driven by the goal, not the money.” Copy link Copied Copy link Copied Subscribe to gift this article Gift 5 articles to anyone you choose each month when you subscribe. Already a subscriber? Login Follow the topics, people and companies that matter to you.

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