Holidays can often feel rushed, dashing to cram in as much as possible while wanting to feel adequately rested during that crucial time away. In fact, it takes the average person three days to switch off on holiday , and the average trip length is just eight days. So, how does that match up? And is it possible to accommodate all our rest and relaxation needs? Enter the ‘slowcation’ (AKA, ‘ slow travel ’), a trend encouraging tourists to take a slower, more meaningful approach to travel and incorporate more time to unwind and de-stress.
According to new research, 81% of Brits are using travel this summer to slow down and de-stress more than anything else. But in the same vein, 57% don’t think they could go away without their phone , while 50% couldn’t hack 24 hours without checking their social media. That’s where slow travel comes in, embracing switching off and detaching from everyday life, with Google searches for ‘slow travel trips’ having increased by 61% in the last three months alone.
Likewise, the trend has been tagged almost 20,000 times on TikTok. A ‘slowcation’ or ‘slow travel’ isn’t just about slowing down the journey: it also necessitates taking a different mindset. ‘Slow travel is more about a mindset as opposed to a pace of movement, it’s exploring somewhere on a deeper level, making space mentally and physically for things to happen spontaneously.
For example, taking time to walk in nature, cycle through countryside, engage with .
