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Is it possible? The global medical and aesthetic tourism industry is booming. The Korea Times has recently reported that the country received 605,768 patients of foreign nationalities last 2023. This is 144.

2 percent jump from their previous record. The same report also stated that more than half of those tourists received aesthetic treatments during their visit: 35.2 percent for dermatology and 16.



8 percent for plastic surgery. Now, the Philippines is stepping onto the stage, aiming to make its mark as a premier destination for aesthetic and wellness services. Recent data from the Global Wellness Institute highlights the Philippines' strong position in the wellness economy, ranking 8th regionally and 20th globally.

Acknowledging the potential of wellness and aesthetic services to boost tourism growth, the Department of Tourism (DOT) is strategically positioning the Philippines as a wellness destination. Among these is the accreditation of aesthetic clinics as DOT partners. Last Feb .

9, 2024, DOT announced Belo Medical Group as the first Aesthetic clinic partner in the country. Then, recently, another clinic named Vine Holistic Medical Aesthetics also made it to the list. “DOT has ongoing efforts to position the Philippines as a wellness destination,” Virgilio M.

Maguigad, EnP, director, Office of Tourism Standards & Regulations of the DOT told Style Weekend in an email conversation. “The DOT has recently launched the Filipino Brand of Wellness concept and is precisely.

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