Sunday, May 26, 2024 Colombia, known as ‘the country of beauty,’ will host a pivotal gathering in Latin America and the Caribbean focused on sustainable tourism. The event aims to advance sustainability and regeneration within the industry by creating a strategic framework to enhance regional sustainable development. The inaugural GSTC Latin American and Caribbean Summit is scheduled to take place in Santa Marta, Colombia, from May 27-29.
This event will assemble delegations from over 20 countries to forge a cooperative network aimed at propelling sustainable tourism initiatives across Latin America and the Caribbean. The summit, an exclusive event, is coordinated by the GSTC in conjunction with the Colombian Ministry of Commerce, Industry and Tourism, with funding from Fontur. Collaborating on this initiative are several notable organizations, including USAID’s Destination Nature Activity Program, the Colombia Más Competitiva program—a joint venture between the Swiss Embassy in Colombia and the national government, facilitated by Swisscontact; and the Mayor’s Office of Santa Marta.
The Minister of Commerce, Industry and Tourism , Germán Umaña , celebrated that “Santa Marta has been chosen as the venue for the first summit that the Global Sustainable Tourism Council decides to hold in Latin America. It means that Colombia, the country of beauty, leads sustainable tourism initiatives in the region, being one of the few countries that implement a public policy.
