Subscribe Post By: Libby Allnatt June 10, 2024 No Comments A Georgia coffee staple is perking up another area of Atlanta. The newest location of PERC Coffee is now open at the Roswell-Wieuca Shopping Center at 4630 Wieuca Road NE. The coffee shop features the brand’s signature pops of color, with splashes of pink, yellow and blue on the exterior and interior, as well as a pistachio green espresso machine.
The shop includes both indoor and outdoor seating. “Thankfully the landlords let us go a little wild with this one,” PERC Retail Director Amber Foreman told What Now Atlanta . “We really leaned into it and had a lot of fun with it.
” The splashy design on the outside facade is inspired by what they call the “lava lamp design” – a retro aesthetic that continues once you step indoors. “The back wall and indoor area, we called it the wavy wall,” Foreman said. “It’s this curved wall that mimics that lava lamp design.
We leaned into that...
It brings that bright, fun vibe from the outside in.” The neighborhood found itself on the radar of PERC Coffee when CEO Alan Fischer was riding his bike in the area. The gears started turning about transforming a space at the shopping center into an outpost of the colorful coffee shop.
Foreman said the location is ideal due to its proximity to residential properties, as well as popular outdoor areas. “Being a short distance from Chastain Park is super killer for us,” Foreman said. “It’s so beautiful over there.
