CORNWALL has been named the most popular place on tourists’ lists this year - kicking Yorkshire off last year’s top spot. A poll of 2,000 adults reveals the UK’s favourite staycation destinations, with the southwest hotspot coming in poll position thanks to its beautiful beaches, picturesque villages and stunning scenery. Other sought-after locations in 2024 include the Scottish Highlands, Devon and Yorkshire.
North Wales, Cumbria and the Isle of Wight followed close behind as places people are keen to visit in the UK. The study, commissioned by Sykes Holiday Cottages as part of its annual Staycation Index , also found 77 per cent will take at least one holiday on home soil this year. Additionally, the holiday home rental agency discovered that the average adult will take three UK breaks in 2024.
Graham Donoghue, CEO, Sykes Holiday Cottages, said: “Getaways in the UK offer a perfect blend of experience, convenience and affordability, making them an excellent choice for people looking to explore and enjoy the beauty of their own country – whether over week-long holidays or long weekend trips. “We are hoping for another bumper summer for UK travel, with ever-popular destinations such as Cornwall and the Scottish Highlands continuing to lure in visitors.” More than four in 10 (42 per cent) are planning a staycation for their main holiday instead of jetting off abroad.
The agency’s Index also noted that a trend towards taking shorter getaways more often is contrib.
