POTTSTOWN — You never know where an idea might take you. For Donna Tomlin, her idea to craft hair care products for her family has taken her on a journey. It has led her from social media posts to launching a company and online store with her husband, Shakeem.
And on June 30, the couple will open its first brick and mortar store, PS It’s Natural , 311 E. High St. in Pottstown.
The couple will host a grand opening and ribbon cutting at the store from noon to 5 p.m. that will include special promotions and product demonstrations.
Regular business hours begin July 12. PS It’s Natural is a line of hair care, beard and baby essentials formulated by Donna Tomlin and featuring natural ingredients. The products are made in the couple’s Gilbertsville home.
Focused on affordable luxury, the product line includes shampoo, conditioner, leave-in conditioner, and a hair butter that doubles as a body butter, according to Donna Tomlin. They are available in a variety of scents or unscented. A hair oil is also available.
There is also a men’s collection that is specific to beards, as well as a baby collection. The products are meant for all hair types and styles, Tomlin added. PS It’s Natural grew from a need Tomlin had when her now teenage daughters were toddlers: finding hair products to help her achieve desired hair styles without breaking the bank.
When she found herself spending way too much money at the beauty supply on products for her little ones, she began creating her ow.
