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FROM slathering my face in mud to plunging into an ice bath, there's very little I won't do in the name of beauty. Something I've never tried, though, is wearing lipstick for more than a couple of hours. Revlon Colorstay Limitless Matte Liquid Lipstick, £10.

99 So, when Revlon launched its new Colorstay Limitless Matte Liquid Lipstick , which claims to stay put for up to 24 hours, I knew what I had to do. I wore this lipstick for an entire 24 hours - and even went to bed with it on. And, while it's an experience that I'd never like to repeat, it was absolutely fascinating.



Here's what happened when I first applied it, topped it up during the day, and wiped it off the next morning - plus everything in between. I'll be honest, I waited until the weekend to throw myself into this experiment, as the idea of walking into the office with yesterday's lipstick on is horrifying. So, at 9AM on Saturday morning, I first applied Revlon Colorstay Limitless Matte Liquid Lipstick in Poster Child.

While all five shades - spaning from deep red to raspberry - are stunning and highly pigmented, I was particularly drawn to this neutral, dusty pink shade. I was immediately impressed with the lightweight, buttery formula, which is delivered by the patented, lip-hugging applicator that ensures both precision and comfort. The formula immediately looked shiny and glossy on my lips, but it quickly dried down into a classic matte texture, which didn't set into lines or dry skin.

I did find myself reach.

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