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Supermarkets in 2024 are a horrifying place for a lot of people. From ridiculously expensive products (virtually everything) to new items appearing on the shelves at an almost hourly rate – it's difficult to know what to get and where to start. So to help you, I had the arduous task of trying some of this year's newest and most unique food items with the hope of finding something that will become a permanent feature in my shopping trolley.

Full disclosure, yes these were all gifted to me – but the reviews are honest . . .



as you'll see with one particular item. And spoiler alert, there are two items that will definitely be a new regular in the Cailler household. For those who have never heard of before, the company brands its products ass the “future of food”.

They have a very vast array of products, and even do meal plans – but it was the snack bundle that I got to try. I've split this into two, as I had clear favourites, but these three items and the three listed after this do all come as part of one £16.99 bundle on their website, or you can buy each item individually.

I will be blunt – I am in love with the Ashwagandha chocolate chip cookies. For the unaware, Ashwagandha is one of the newest food trends, stemming from the Middle Eat and Africa. It literally translates to “smelling like a horse,” but the ground-up evergreen shrub it absolutely does not taste like it.

The cookies I tried contain a healthy dose of the ingredient, and give it this unique almo.

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