Brooke Sjoberg Trending One hallmark of the 2020s has been the rise in popularity of the “dupe.” Previously known as a knockoff or imitation, products that were formerly whispered about in women’s bathrooms and included in YouTube tutorials describing them as affordable alternatives to higher-end items are now marketed out in the open as suitable substitutes for people looking to achieve similar effects from products that cost much less. The term has even filtered down to drugstore personal and body care, where brands available at Target and Walmart are being imitated at bargain retailers like Shopper Victoria Sofia (@victoriasofia.
m on TikTok) shared her most recent trip to her local ocation, where she noticed several items in stock were strikingly similar to items she had seen on the shelves of her local . “Dollar Tree has been coming through with all the high-end dupes this week,” she says in the video. She shows the first product, a glycolic acid toning solution, which “looks exactly like The Ordinary toning solution.
” She then shows a cocoa butter stick, and compares it to the Vaseline cocoa butter stick.” “They also had a fragrance-free version, which looks like the original one, which is like $7 at Target, so that’s great,” she shares. “Then I found this hemp lotion in the same pineapple scent and this one in the same original scent, and those are $20 at Target.
” She says she also found a shaving cream, body washes, and mini powder puffs that .
