Lifestyle | Beauty The Evening Standard's journalism is supported by our readers. When you purchase through links on our site, we may earn an affiliate commission. The make-up mandate for Pride is clear: like the flag, the order of the day is colourful.
Journalist Rebecca Fearn , who identifies as queer, tells me that the flag and its evolution is crucial: ‘It being evermore inclusive recognises how diverse the queer community is — and like the community, it’s unapologetically bold, bright and beautiful.’ And while many take their make-up cues from that famous flag, meaning a sea of rainbow hues, getting those bright pigments to stay put can be a challenge, especially given that it is for many a very long day. ‘Last year, we started before lunch and ended up in Soho late into the night,’ Fearn tells me, adding that ‘you really want it to last — it’s all about having a good time, so I didn’t want my make-up to be my main concern.
’ Her advice is to focus on what you want to say with the colours or flags you choose to paint on — she opted for a bisexual flag and little by way of lipstick to let it be the main event — and then being really savvy about how you apply the rest of your make-up to help it hang around. Make-up artist Sonia Deveney tells me to ‘start with skincare, making sure you’ve got a good quality SPF on that’ll protect your skin without slipping under your make-up (see Ultra Violette for a huge range of finishes, formulated excellen.
