New-age fulfilment centres have come up as traditional warehouses are no longer adequate for fast-moving digital retail, says Emiza’s Ajay Rao Brands using fulfilment centres can expect a boost in efficiency, with 80% of the orders fulfilled within 12 hours and 100% within 24 hours, he adds A multi-client, multi-functional fulfilment model can optimise capacity as per requirements and lower the cost of storage by optimising warehousing space Hit the ground running, or get left behind — that’s the harsh reality of D2C today. In the era of quick commerce, a D2C brand’s success hinges on its ability to reach consumers quickly. To achieve this, brands must efficiently service the purchasing orders (POs) raised by quick commerce platforms, which offers them unmatched speed and convenience.
However, a single central warehouse might hinder this flexibility. This is where third-party logistics (3PL) players such as Emiza, WareIQ, Pickrr and others come in to provide multi-client warehousing and a slew of other tech-enabled innovative services, from order fulfilment to efficient distribution, hassle-free shipping, swift delivery and fast returns (outbound and inbound activities), effortless inventory management and more . The aim is to ensure fast deliveries, provide 24×7 operational excellence at competitive costs and unveil a unique brand experience every time to wow customers.
In doing so, these 3PL players are becoming more technologically adept and pushing the envelope b.
