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The 2024 Miss Hibiscus Festival will feature the Hibiscus Food Village, aligning with one of Tourism Fiji’s key pillars: Food Tourism. This addition aims to showcase the rich and diverse culinary heritage of Fiji, presenting it as a must-visit destination for food enthusiasts, says Opetaia Ravai, the festival’s standing committee chairperson. He expressed his enthusiasm for this year’s expanded offerings saying, “we are thrilled to introduce a variety of culinary experiences at the festival this year”.

“From gourmet BBQs and roasted delicacies to smoked meats, Asian, and curry cuisines, to exquisite desserts, the Hibiscus Food Village will highlight Fiji’s strong cultural ties through the styles and preparations of these dishes,” Mr Ravai said. “All cuisines will prominently feature local ingredients, reflecting the essence of Fijian culinary traditions. “With Food Tourism gaining popularity worldwide, the festival’s organisers see this as a prime opportunity to elevate the Miss Hibiscus Festival’s profile while providing a delightful experience for both locals and visitors.



“We are excited to offer this experience at the Hibiscus Festival.” Mr Ravai said visitors and locals of Suva would enjoy a week-long celebration that not only highlights beauty and culture but also the flavours of Fiji. The culinary segment has attracted significant interest, with close to 100 food vendors vying for a spot at the festival.

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