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Sunday, May 19, 2024 The Chinese Mainland’s travel landscape is undergoing a notable transformation as more Chinese tourists prioritize domestic trips over international ones. This shift reflects a growing confidence in local travel and a dynamic rebound in domestic tourism, presenting significant opportunities for local businesses and economies. The resurgence of domestic tourism in the Chinese Mainland is a positive narrative.

As of 2024, air passenger traffic has not only normalized but has also exceeded 2019 levels. This recovery is a testament to the robust demand for domestic travel, driven by a combination of factors including improved travel infrastructure, government initiatives to promote local tourism, and a heightened sense of safety and convenience among travelers. Local businesses, from hospitality to retail, are reaping the benefits of this domestic travel boom.



Tourist destinations across the country, from the bustling cities of Beijing and Shanghai to the serene landscapes of Yunnan and Guilin, are experiencing increased footfall. This surge in domestic travel is revitalizing regional economies and creating job opportunities, further contributing to the overall economic recovery. Several factors have contributed to the growth of domestic tourism in the Chinese Mainland: While domestic tourism is thriving, international travel from the Chinese Mainland is also on a steady path to recovery.

As of now, outbound tourism traffic has reached 80.3% of 2019 levels..

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