Stacey Nguyen Pop Culture You’ve seen the Aperol spritz in the culture before — remember that bright orange drink that had in hand while nonchalantly rolling up in Venice during that chaotic press tour? Well, it’s now the inspiration for summer’s latest beauty trend. If you’re into a cocktail-inspired peachy glow, add a little sparkle to your beauty routine with Aperol spritz makeup. An orangey warm-weather makeup palette isn’t a new concept, per se.
But its latest champion, Hailey Bieber, has launched it right back into the beauty sphere while promoting cream blushes for her brand Rhode. Before we dive into the makeup trend, here’s a primer of the Aperol spritz. This popular aperitif was invented in 1919 as a refreshing drink to help people cool down during hot Italian summers.
It features three basic ingredients: Prosecco, carbonated water, and Aperol. Made from rhubarb, cinchona bark, and gentian root, Aperol is the botanical liqueur that gives the spritz its striking sunset orange hue (and distinctly bittersweet taste). The spritz is usually served over ice and with an orange wedge garnish.
Here’s Florence Pugh, capturing the unbothered essence of the Aperol spritz. Venice !!! Orange has long been a go-to color for summer makeup, and Italian spritz-themed marketing for makeup isn’t exactly new. In fact, the makeup brand Too Faced even released a coral- and peach-heavy back in 2023.
But it’s worth noting that the color orange got a major boost when Pant.
