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On the outskirts of Weatherford, perfectly encapsulates Bill Fuller’s nature-inspired vision, kindheartedness and humor. Fuller, a Fort Worth native, has wholeheartedly embraced a natural affinity for adventure and a deep love for the outdoors his entire life. These passions first took root in his early years when his grandfather introduced him to the joy of fishing on the Brazos River when he was around 5 years old.

“I grew up hunting and fishing,” remembers Fuller, a third-generation landowner of his Parker County ranches. “I think that’s a great way for a lot of people to connect with nature – but you don’t want to stop there. You want to learn new ways to connect with the natural world for its own sake.



” From skiing in the majestic Andes Mountains of Chile to white water rafting along the Colorado River and scuba diving off the shores of Cozumel, Fuller’s thirst for adrenaline-fueled adventures knows no bounds. Each exhilarating experience leaves an indelible mark on him, fueling his appetite for new and thrilling opportunities. “I didn’t stop hunting and fishing, in other words,” Fuller says.

“Everyone knows you don’t get a sense of wonder and awe sitting in front of a computer. And I think everyone believes that having some wonder and awe in your life is important.” Now, generations later, those passions have continued to flourish as he imparts that same adventurous spirit to his children and grandchildren — a priceless gift that generati.

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