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Subscribe to our FREE Newsletter , or Telegram and WhatsApp channels for the latest stories and updates. In the vibrant world of fashion, tradition and modernity often walk a fine line. However, there are some brilliant local brands that are not only balancing on this line but dancing on it with flair! These fashion-forward labels are reimagining traditional clothing, bringing a fresh and contemporary twist to age-old styles.

Let’s dive into the stories of 7 local fashion brands revolutionising traditional attire! A post shared by Batik by Nellie Pop (@batikbynell) In the charming city of Melaka is Batikbynell , a home-based bespoke fashion house run by a dynamic Nyonya mother-daughter duo, Nellie and Jee. Their journey began during the MCO, when Jee suggested they start an online business to sell batik attire and the rest, as they say, is history. Each batik piece is meticulously handmade, so patience is key – customers typically wait six to eight weeks for their custom orders.



But it’s worth the wait for these stunning, personalised batik creations! Next up, we have Huntilanak , the brainchild of Esmod fashion graduate and budak PJ , Ryan Alexander Tan. Ryan prides himself on creating unique, custom-made pieces, often using deadstock and upcycled fabrics. By not mass-producing, Ryan ensures that each garment is a one-of-a-kind treasure.

His commitment to sustainable fashion and his passion for traditional styles make Huntilanak a standout brand in the modern fashion l.

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